OUR STORY
Curating the best in South Asian Fashion
Incorporated in 2015, Mélange (Registered name BUZZHOUR) is the premier destination for South Asian designer fashion incorporated with a goal of bringing the best of Indian designers to Singapore and South East Asia.Spotlighting unique clothing, accessory and jewellery brands from South Asia through our multi-label online store launched in October 2020, we curate and showcase the best in both iconic and emerging designers from India. With an eye for detail, we have showcased sought-after labels that combine impeccable quality and unparalleled craftsmanship. Popular South Asian designers we partner with include Tarun Tahiliani, Manish Malhotra, House of Masaba, Anita Dongre, Namrata Joshipura, Rohit Gandhi + Rahul Khanna, Payal Singhal, Ritu Kumar, Nupur Kanoi, Nikasha, Monisha Jaising, Isharya and Outhouse.
More than just an online destination, the world of Mélange comes to life through our recently opened “Studio Melange”, one-of-a-kind retail sanctuary that promises to redefine the fashion landscape in Singapore.This new gem in the Mèlange crown where artistry and innovation collide to create wearable masterpieces for everyone, showing a new dimension of Indian craftsmanship by being international without the cliches. Nestled in the heart of Design Orchard, Level 2 at Cocoon Space, Studio Mèlange invites you to indulge in a sensory experience that transcends traditional shopping. This studio beckons fashion enthusiasts by appointment from Monday to Friday, 11 a.m. to 7 p.m.
From modern contemporary looks to traditional options with a luxe edge, Mèlange provides a wide range of fashion, jewellery, and accessories for women, men, and kids across all shapes and sizes for any occasion. The brand also offers personalised styling services and bridal concierge services for clients seeking a bespoke exclusive shopping experience tailor-made to suit their unique preferences, budget, and personality. Right from one-on-one consultations to the curation of customised looks to tracking the final delivery of the outfits, Mèlange takes pride in its exemplary customer service made possible with a completely hands-on team that holds client satisfaction as their utmost priority.
Mèlange has taken a step further to build a community that appreciates and values South Asian designers and artisanal fashion. The brand breathes life into fashion and culture through its exciting offline events including catwalks and a rotational roster of meticulously planned VIP trunk shows where pieces and design brands appropriate for each season are featured. These exclusive affairs attract hundreds of fashion connoisseurs with a keen eye for style and have grown to become an anticipated fixture on the fashion calendars of Singapore.
MEET THE FOUNDER
“Growing up, fashion has always been my first love. It led me to believe that the clothes we wear don’t just exist to make us look or feel beautiful. They also serve to reassure us and give us the confidence we need to thrive. Mèlange is my contribution to take people on that journey of self-discovery while celebrating and raising awareness about talented South Asian designers. I aspire to augment the notion that Indian wear can be modern and contemporary that appeals to a global audience while still remaining rooted in heritage and culture.”
Mélange is the brainchild of fashion entrepreneur Samia Khan. Spotting a gap in the market for the incredible designers she knew from back home, Samia set out to create a platform that connected women with the vibrancy of South Asian design. Before Mélange, Samia worked in corporate hospitality for eight years.
Growing up, fashion was always her first love. Today, running Mélange feels like a full circle. It has given Samia the opportunity to integrate her passion with all the experiences from her past career.
